It’s Zach Calhoun from CloudPano.com here, and I wanted to share something important that my sales team and I just went over. We often hear about entrepreneurs who are struggling to sell virtual tours, even if they’re offering large contracts with hosts and maintenance subscriptions. It can feel like hitting a brick wall.
So, what do you need to do to really get momentum and jump to the next level as an entrepreneur? It all comes down to three things: the niche you’re serving, the problem you’re solving, and the goal you’re helping your customers achieve.
When you know your target audience and what success looks like for them, you can have a productive conversation about how your product or service can help them get there. On the other hand, if you just pitch a product or service without addressing the problem or goal, you’ll likely be ignored.
It’s important to focus on the person and what they need, rather than just trying to sell a product. By understanding their problem and goal, you can provide a solution that will truly help them.
So, if you’re struggling to sell virtual tours or any other product or service, remember to focus on the person, their problem, and their goal. That’s the key to success.